Safeguarding your social media from hackers

Social media phishing is on the rise. Facebook is one of the most commonly impersonated brands in phishing attacks. Hackers now employ more sophisticated tactics, so you must strengthen your privacy settings to keep them away. Lock screens exist for a reason Lock all your computing devices as soon as you stop using them. This […]

Leave no room for hackers to operate

For most people, social media is a convenient way to stay in touch with family and friends. For a small group of people, it’s an opportunity to profit off other people’s trust. Here are some things you can do to continue enjoying Facebook and Twitter without compromising your privacy. Lockscreens exist for a reason Make […]

Is your data safe from the Facebook data breach?

Businesses have made lots of money using social media to engage with current and potential customers for years now. But after a recent breach, some users are reevaluating Facebook’s reputation. Read on to know how this concerns you and if you must do something about it. Last month, news broke that a firm known as […]

Your SMB needs these Facebook tools

Facebook is like a Swiss Army knife, practical and featureful. But did you know that Facebook has hundreds of built-in marketing features that 1.8 billion users worldwide are mostly oblivious to? With that in mind, here are four Facebook features you can use to boost your SMB’s social marketing efforts: Audience Insights tool This free […]

Social media platforms that suit your SMB

Facebook might be the biggest name in social media, but that doesn’t mean it’s the only one. Since there isn’t a one-size-fits-all platform, there are trendier options such as Instagram and Snapchat, with a burgeoning millennial base to choose from. With that in mind, it’s essential for business owners to understand the pros and cons […]

Group voice call on Facebook

Skype used to dominate an area of VoIP communications that serves a special function: group video calling. With apps like Snapchat, WhatsApp and, most recently, Slack nipping at its heels, it comes as no surprise that social network behemoth Facebook takes a slice of the cake with its recently rolled out desktop group voice calling. […]

Facebook at Work boosts communication

Facebook has been looking for new ways to diversify the services it offers. One such example is Facebook at Work — launching today. The new product is a way for enterprise firms to stay connected and share information just like the Facebook of yesteryears. There has been a need for the use of social tools […]

6 tips for improving your SMB’s Facebook page

Although some view Facebook as a strictly social platform reserved for selfies and political rants, its $350+ billion market value screams otherwise. While it isn’t something you should be shoveling money into, it probably is a sales avenue you’re neglecting. Aside from purchasing ads, there are a host of FREE ways to go about improving […]

How to promote your SMB on Facebook for free

The words “free publicity” bring joy to the ears of many SMB owners. You don’t have a big marketing budget, so you need to find ways to cut costs as much as possible. Luckily Facebook has you covered. There are several ways you can promote your business on the world’s biggest social network that won’t […]

5 tips for using Facebook reactions

Simply getting a ‘Like’ on your post is not enough anymore. It doesn’t give you any other useful data and you can’t immediately tell what people feel about your post. However, with Facebook reactions, you can be getting just what your company’s social media page needs. Reactions allow people to quickly express what they think […]